Dashboards

Create custom operations dashboards with AI

Stop wasting time on manual reporting. Create dashboards that track real-time metrics and use AI to surface insights—no code required.

Custom operations dashboard
Operations dashboard on mobile
Loved by 1 million+ teams around the globe
Data Management

All your business data, in one dashboard.

Softr's AI Co-Builder generates a database when it builds your app, or you can connect to 17+ data sources. Whether you have existing data or are building from scratch, you're covered.

Explore all data sources
Power

Enterprise-ready dashboards that scale with you.

Secure, branded, and accessible on any device—so your team and clients always have the right insights.

Production ready

Logins, user management, hosting, and more — built in and working from the moment you hit publish.

Branding & layouts

Deliver client-ready dashboards and reporting tools that look and feel like your company brand.

Workflow automation

Use Softr Workflows to automate processes across your app — or connect to Make, Zapier, n8n and more.

Advanced permissions

Share dashboards securely with teams or clients. Customize who sees what, even at the most granular level.

Works on any device

Share dashboards that can be accessed as a mobile app in one click with Softr’s PWA feature — no extra design work needed.

Security

Protect information from security threats. Softr is fully compliant with SOC2 and GDPR regulations.

Ask AI

Add an AI analyst to reporting tools

No more waiting on custom reports. Your team can ask AI to explain trends, surface risks, or summarize KPIs instantly.

“We’re not coders or developers, but Softr is so easy to use and learn — it lets us run with our ideas.”
Ashley Kalinauskas
CEO, Torigen Pharmaceuticals
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“With Softr we’re able to experiment and innovate at the speed of conversation, which gives users a sense of control and ownership.”
Oliver Thomas
Maker Digital Systems Architect, MIT
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“The biggest benefit we’ve found with Softr is how customizable and flexible it is. We’ve been able to create a platform that is adapted to our fairly complicated needs.”
Isobelle Ford
Founder & Director, Skylight Ventures
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“We’ve been able to create multiple client and employee portals with Softr and it works like magic.
Jesuena Estoque Reimer
Founder, Mindflows
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“I’ve dreamed of having a client portal for probably 10 years. I tried many different tools, got frustrated, and let it go. Then I played with Softr and immediately went “this is it!”
Rebecca Berneck
CEO, Officeheads
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Use cases

Replace spreadsheets with any tool you need.

Stop overspending on pricey software with unused features. Build custom apps that fit your workflows perfectly.

How it works

Go from zero to app, incredibly fast

Co-build with AI

Simply describe what you need. Let Softr handle everything - Interface, database, workflows.

Iterate with AI or visually

Control most critical parts of your app yourself - roles, permissions, security.

Ship the same day

Invite team members or external clients and partners right away. No developer handover.

“We thought we'd need developers, a product manager, and UX designers before launching a new project management system. With Softr, we built it ourselves in weeks.”
Natalie Neumann
COO, Designity

Frequently asked questions

What is a dashboard?

A dashboard is a visual interface that brings together data from different sources and displays it in charts, tables, and metrics so you can track performance at a glance. It centralizes key business information—such as sales revenue, customer activity, expenses, or team productivity—into one view, making it easier for teams to monitor progress and make data-driven decisions.

With a dashboard, managers and teams can see real-time updates, compare performance over time, and quickly identify where action is needed.

What is a dashboard used for?

A dashboard is used to monitor metrics, track progress toward goals, and provide visibility across teams or clients.

Businesses use dashboards to:

  • Track KPIs such as sales, revenue, or churn.
  • Visualize financial data like budgets and expenses.
  • Monitor project progress, deadlines, and team productivity.
  • Report campaign results and ROI to stakeholders or clients.
  • Consolidate multiple tools and spreadsheets into one live view.

In short, dashboards help teams replace static reports with real-time, interactive insights that are always up to date.

What are the benefits of a custom dashboard?

Most tools provide standard dashboards with fixed layouts and limited flexibility. A custom dashboard goes further: you decide exactly what data to track, how it’s displayed, and who can access it. This makes dashboards far more useful because they reflect your business, not a generic template.

Key benefits of a custom dashboard include:

  • Tailored metrics: Track only the KPIs that matter for your team or clients, instead of being stuck with default reports.
  • Flexible design: Choose the layout, filters, and visualizations that make sense for your workflows.
  • Integration options: Pull data from spreadsheets, CRMs, databases, or APIs into one live view.
  • Role-based views: Give managers, teammates, or clients different dashboards, each showing just what’s relevant to them.
  • Scalability: Start with a simple set of charts and expand into multi-page dashboards, portals, or full reporting apps as you grow.

With Softr, you can create custom dashboards in minutes using the AI Co-Builder, without needing developers or complex BI setups.

What features should a dashboard have?

A good dashboard should help you understand performance at a glance and drill down into details when needed. Core features include:

  • Data integrations: Connect spreadsheets, CRMs, databases, or APIs.
  • Real-time updates: Keep reports live instead of exporting static files.
  • Visualization options: Display KPIs in charts, tables, and cards.
  • Filtering & drill-down: Let users explore by team, time period, or region.
  • Collaboration & sharing: Give clients, managers, or teammates secure access.
  • Customization: Adjust layouts, branding, and permissions to fit your use case.

With Softr, you can use AI to create a dashboard that includes all of these features and more, while customizing the look and functionality to match your brand and workflows — all without code.

How do you create a dashboard?

Traditionally, building a dashboard required coding from scratch or buying expensive enterprise software. Today, you can create a fully functional dashboard in minutes with Softr's AI Co-Builder — no coding required.

Here's how it works:

  • Generate your app from a prompt: Describe what you need and the AI Co-Builder generates a fully functional app — database, business logic, and utility pages (like login, password reset, and account settings) already included.
  • Refine to your needs: Switch between prompting and visual editing to customize logic, control who sees and edits what, add features, and scale as your business evolves — all on your own, no developers needed.
  • Customize branding: Add your logo, colors, and domain so the dashboard reflects your brand.
  • Add workflow automation: Use Softr Workflows to automate tasks like sending automated reports when key metrics hit a threshold, alerting stakeholders when KPIs drop below target, or notifying your team when new data is ready to review. You can also add Softr Forms to collect data inputs, submit metric updates, or request custom reports and trigger workflows automatically.
  • Launch and iterate: Publish in minutes, then update or expand your dashboard as your data needs grow.

Can I build a dashboard without coding?

Yes. With Softr's AI Co-Builder, you can describe the dashboard you need and get a fully functional app back — database, logic, and UI included — without writing a single line of code.

Softr creates a data schema for you where you can easily add or import your own data — or connect to existing tools like Google Sheets, Airtable, HubSpot, Notion, and more. After the AI Co-Builder generates your app, you can customize pages (through prompting or visual editing), refine users and permissions, tweak styling, and automate with Softr Workflows, all without a developer.

What data sources can I connect to a dashboard?

Softr's AI Co-Builder generates a Softr database schema when it builds your dashboard, so if you're starting from scratch, your data structure is ready to go. You can add or import data directly — no migration needed.

If you already have data elsewhere, Softr connects to 17+ sources including Airtable, Google Sheets, HubSpot, Notion, MySQL, PostgreSQL, monday.com, ClickUp, and more — or connect any system through the REST API connector.

Either way, your dashboard stays in sync with your data in real time.

Can I build a dashboard with AI features for my end users?

Yes. Softr includes built-in AI features you can add to your dashboard without any coding or API setup.

You can add an AI assistant that reads from your live dashboard data and answers questions instantly — so your team can ask about regional sales, overdue invoices, or monthly performance and get accurate answers pulled directly from your data.

You can also customize how the AI responds, set permissions so only the right roles can access sensitive information, and keep responses secure.

This turns your dashboard from a static reporting tool into an interactive assistant — saving your teams time while giving everyone self-service access to the insights they need.

What makes Softr different from other dashboard tools?

Most dashboard and BI tools are either too rigid, too expensive, or fall apart the moment real users and real data are involved. Softr is different because it's built for actual business use from day one.

Describe the dashboard you need, and the AI Co-Builder generates a fully functional app: database, logic, and UI already connected. No generated code to debug, no developer needed to make it production-ready.

From there, you stay in control: customize through prompting or visual editing, manage data in Softr Databases or connect to existing tools, set up role-based permissions, and automate processes with Softr Workflows. As your business grows, your dashboard grows with it — without starting over or calling in a developer.

Build and launch custom dashboards with AI.

Free forever. No credit card required.